Azalead raises €2 Million & becomes Criteo’s B2B-retargeting counterpart

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Azalead raises €2 Million & becomes Criteo’s B2B-retargeting counterpart

18/3/2015 Written by Rude Baguette

 

B2B marketing automation firm Azalead Software has raised a €2 Million Series A led by Aurinvest, the startup announced today. Azalead’s platform allows enterprise websites to track site visitors and, using a combination of IP tracking and an existing database, identify immediately the company that visited your website.

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