The ABM Consortium Benchmark Report
Get exclusive ABM insights!
Members of the ABM Consortium joined together to help B2B Marketers better understand and deploy high-performance ABM strategies.This benchmark report establishes a picture of the different ABM strategies used by B2B marketers today.
You’ll find out:
- Why over two-thirds of the study participants report that ABM is favorably impacting their revenue.
- Why those using ABM, over 80 percent state that it is one of the most important revenue generating strategies in use.
- How more than 500 companies use ABM: from prospecting to cross&up selling.