The ABM Consortium Benchmark Report

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Get exclusive ABM insights!

Members of the ABM Consortium joined together to help B2B Marketers better understand and deploy high-performance ABM strategies.This benchmark report establishes a picture of the different ABM strategies used by B2B marketers today.

You’ll find out:

  • Why over two-thirds of the study participants report that ABM is favorably impacting their revenue.
  • Why those using ABM, over 80 percent state that it is one of the most important revenue generating strategies in use.
  • How more than 500 companies use ABM: from prospecting to cross&up selling.