57% of the purchase decision is over before your first sales contact. (CEB)
95% of your buyer's website research is done anonymously.
40% more stakeholders are involved in a buying decision. (IDC)
Learn how your buyer has changed over the last 5 years.
Download Report
Today, your buyers prefer to do their research anonymously. They are holding off until the last moment before filling out a web form or reaching out to your sales reps.
Unaware of anonymous buyer research, you rely on “spray-and-pray” marketing. But blasting irrelevant direct mail, email and ads creates frustration and wastage for both buyers and sellers.
Only with hyper awareness can you align your marketing, sales and customers. When you’re in synch with your customer’s timing and needs, they will engage.
The Hyper-Aware Platform for Account-Based Marketing.
Our hyper-aware platform powers our integrated suite of applications for Account-Based Marketing. Azalead captures engagement data from all your customer contact points. Not just email. We use AI to identify anonymous buyer activity on your website.
With our suite of ABM applications, our clients engage with their accounts early in the sales cycle, build memorable buying experiences and optimize sales & marketing ressource allocation.
Global Enterprises rely on Azalead for Account-Based Marketing
"Azalead accelerates our marketing and sales growth worldwide."
"We've become a hyper-aware organization. Now we align our sales and marketing around accounts most likely to buy."
“We quadrupled engagement with our top accounts."
