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ABM Consortium Benchmark Report

Analysis of the best practices in Account Based Marketing


Get exclusive ABM insights!

 

Members of the ABM Consortium joined together to help B2B Marketers better understand and deploy high-performance ABM strategies.This benchmark report establishes a picture of the different ABM strategies used by B2B marketers today.

 

You’ll find out:

    • Why over two-thirds of the study participants report that ABM is favorably impacting their revenue.
    • Why those using ABM, over 80 percent state that it is one of the most important revenue generating strategies in use.
    • How more than 500 companies use ABM: from prospecting to cross&up selling.

 

Download the full report